PGDM Curriculum Structure 2012-14
Term I
Term II
Term III
List of Electives
Strategic Brand Management |
Integrated Leadership Perspective ( core ) |
International Marketing |
Business Selling |
Management of Change |
Consumer Behaviour |
Performance Management |
Equity Research |
HRP- TAD |
Supply Chain Management |
Training & Development |
Internet Marketing |
Bank Lending |
Customer Relationship Management |
Corporate Taxation |
Managing Marketing Program |
Risk and Insurance Management |
Marketing at the Bottom of the Pyramid |
Marketing of Services & Products |
Talent Masters ( core ) |
Advanced Corporate Finance |
Project Management |
Mergers & Acquisition |
Employee Relations & Labour Laws |